When it comes to merchandising and ready-to-wear shopfitting, it’s essential to create a space that not only showcases your products, but also enhances your customers’ shopping experience. A good layout encourages shop flow and makes effective use of racks, shelves, and gondolas to maximise the space available.
Racks play a crucial role in the layout of a ready-to-wear shop. They allow clothes to be displayed in an accessible and organised way. Choose racks adapted to the size and style of your boutique to create a harmonious and functional presentation. Mobile racks are particularly useful, as they can be easily moved to change the layout according to the seasons or promotions.
Fluid circulation is essential for a pleasant shopping experience. Plan the layout to create aisles wide enough for customers to move around comfortably. Use gondolas and shelves to structure the space and guide customers through the shop.