How to choose lamps and shop lighting
Remember to adjust the lighting of your store window to catch the eye on your products to put them forward. A window that will be well lit will be visible from afar. Do not neglect a good lighting system because it can increase your sales.
How to use lighting to present your products?
How to illuminate the store entrance and the crates?
What is the potential for energy saving?
Depending on the rendering you want to give the possibilities are varied from recessed spotlights to spotlights on rails or ceiling lights.
The lighting of your store will allow you to highlight your novelties and promotions.
Indeed customers are on the lookout for novelties and offers at attractive prices. If they think they are getting a good deal, they will be more tempted to buy an extra product.
For this we must highlight the news or promotions so that we can see them, so do not hesitate to highlight and develop impulse purchases.
Several options are available to you :
a corner dedicated to news, a readable and conspicuous display, or even discount trays for your promotions.
Lighting can also create a pleasant atmosphere that will make your customers crave a long time in your store.
They will then be more willing to buy your products. Do not neglect other small details that can bring comfort such as chairs next to the dressing room to make the wait more enjoyable for the companions.
