AllStyles : bespoke hangers for an innovative boutique concept
At Mannequins Shopping, we had the opportunity to work with women's fashion boutique AllStyles, located near Paris, as part of the renovation of their space and the launch of a brand new shop concept. The project, marked by a quest for modernity and elegance, included the production of custom-made hangers in white wood with a black logo, perfectly suited to the boutique's requirements and redesigned look.
Tailor-made hangers: the essence of the project
The choice of personalised hangers is never insignificant in the layout of a clothing shop. For AllStyles, these lightly grained white wood hangers were specially designed to showcase their collection. The elegance of the natural wood, combined with a discreet and refined black logo, helps to reinforce the shop's visual identity while providing a functional and aesthetic support for the clothes.
A thoughtful design for the new concept
This bespoke hangers project is part of an overall approach to renovating and modernising the shop layout.
The AllStyles team called on our expertise to align every element of the design with their new brand image.
The garment carriers, noble materials and accessories, including hangers, contribute to a chic and uncluttered atmosphere, where every detail counts to deliver an exceptional customer experience.
The importance of layout in fashion
As shopfitting specialists, we know that hangers, often considered a mere accessory, play a crucial role in the presentation of clothes. For AllStyles, these logo hangers have become a marketing asset:
- They reflect their professionalism and attention to detail.
- They reinforce their branding through an immediately recognisable visual element.
- They blend harmoniously with all their furniture, creating an aesthetic consistency.
A project that combines fashion and functionality
The photos of the boutique bear witness to the warm, sophisticated atmosphere created by the new layout. The well-organised garment racks and customised hangers allow for an optimised presentation of the collections, promoting the season's key pieces.
To conclude, the collaboration with AllStyles is a wonderful illustration of the importance of a thoughtful fashion shop layout, where every element, from furniture to accessories, helps to sublimate the brand's universe. If you too would like to give your shop a new dimension, don't hesitate to contact us to design tailor-made hangers and rethink the layout of your space.
Mannequins Shopping, your professional visual merchandising and accessories experts.
